The Difference Between Paid, Earned and Owned Media [With Examples]
One thing you need in your arsenal as a winning marketer is a strong grasp of…
What Is The Difference Between Micro and Macro-Influencers?
The influencer industry is by now well-established, but there are many nooks…
What Is A User-Generated Content (UGC) Creator?
You may or may not have noticed a post or two containing the hashtag…
Influencer Outreach: How To Approach Influencers You Want To Work With
You’ve got the products, and you want to work with influencers to promote them,…
Everything You Need To Know About Using Influencers To Create Content For Your Brand
In this day and age, brand-crafted content can only carry you so far? People…